Building trust is an essential part of any healthy relationship. Whether it's a personal or professional relationship, trust is the foundational in building any relationship. Building trust with anyone takes time and effort, building trust with men can present unique challenges.
Men typically do not let others in on their deepest darkest secrets. They keep others at arms-length sorta speak. It can be more difficult to build trust with men in general. That is not saying some men are more open. We are talking about the majority of men.
Communicate clearly: Communication is key to building trust. When communicating with men, it's essential to be clear and direct in your communication. Avoid using vague language or hinting at what you want. Instead, clearly state your expectations, intentions, and needs. Our pace of speech is also another way we can turn others off. When I was selling in the south where people have a slower pace of speech, it was up to me to communicate in their pace of speech not like a fast-talking northerner.
Most communication is actually non-verbal. How you show up, the face you wear, the scents you have on, and the environment you are meeting with others in can also affect the communication. By doing so we can affect trust levels.
Go on mission with other men will help build trust and bonds. Men like to work for a cause and doing something together helps build bonds of brotherhood. That is why men in the military have a sense of brotherhood when they go off to ware together.
In the trust equation I talk about the next two items in depth.
Credibility: No one trusts someone who is not credible on the topic. Men especially will tune out if we are not using facts and are credible on a topic. If you find yourself talking about something you don’t understand fully. Ask for their input, or get them in contact with someone that you know is credible on the topic. It’s called being the bridge and I teach in the trust equation.
Vulerability: Showing vulnerability can be challenging, but it is the key ingredient in building trust. While most men think vulnerability leaves us open to attack, being vulnerable is lending trust to others that they won’t. When you're vulnerable with men, it shows that you trust them, and they are more likely to reciprocate.
Be reliable: being reliable simply is do what you say you are going to do. That means show up. Men focus on others being reliable as a trust component.
Building trust with men takes time and effort, but it's essential for healthy relationships. Men will take more time to build trust because they are selective on who they trust. Remember, building trust is a two-way street, so be willing to extend trust to others as well.
“Businesses wonder why it is still hard to be thought of as the brand of choice with the best customers and top employees. How can our business make more profitable transactions and stay out of the commodity battle with low profits? How can we land and keep top talent in our organization with the salary wars. Kevin teaches your sales and leadership teams how to build the key ingredient to be successful with their relationships and take your goals to the next level with high levels of engagement.
Kevin’s website: www.kevinsidebottom.com
Kevin’s email: kevin@kevinsidebottom.com
The Sales Process Online Membership Site
https://www.kevinsidebottom.com/pricing-page
The Sales Process Uncovered Book
https://www.amazon.com/Sales-Process-Uncovered-Success-Influence/dp/0578421518/ref=sr_1_1?crid=8XUM4QL2RC6M&keywords=the+sales+process+uncovered&qid=1673274567&sprefix=the+sales+process+uncovered%2Caps%2C90&sr=8-1